LEADING CUSTOMER LOYALTY®

The Challenge

Are your customers loyal to your organization?

More than 70% of what makes a customer experience great is the behavior of frontline employees. Great behavior doesn’t happen without inspiration and accountability, and that requires a bottom-up approach—not the typical top-down corporate method. If your employees are enthusiastic promoters of your organization, the sentiment will resonate with your customers too.

“Treat your employees exactly as you want them to treat your best customers.”

The Solution

Employee loyalty comes first—then customer loyalty.

Leading Customer Loyalty is a one-day work session for frontline managers to learn the principles and practices needed to win the hearts of employees and their customers. Managers leave with a clear understanding of how to model, teach, and reinforce empathy, responsibility, and generosity.

PARTICIPANTS WILL LEARN TO:

The Outcome

Employees who are enthusiastic promoters inspire customers.

True customer satisfaction comes from their interactions with your frontline employees. Using the bottom-up approach to leadership, team members express trust and admiration for their organization, which resonates through every outstanding customer experience.

AVAILABLE IN THE ALL ACCESS PASS

The FranklinCovey All Access Pass allows you to expand your reach, achieve your business objectives, and sustainably impact performance.

It provides access to a vast library of FranklinCovey content, including assessments, training courses, tools, and resources available live in-person, live online, and On Demand.

Delivery Options

Public Program

  • Training sessions whereby participants are from multiple organizations but in the same class.
  • You can enroll your employees in a live in-person or live online public workshop.

In-house Training

  • Exclusive training for your organization with standard content or tailored content to fit your needs in a live in-person or live online inhouse training.

Client Certification

  • For organizations seeking cost-effective ways to implement solutions involving large populations of managers and frontline workers, FranklinCovey certifies on-site client facilitators to teach our content and adapt it to their organization’s needs.

FranklinCovey's All Access Pass

  • The AAP gives access to a library of FranklinCovey solutions complete with assessments, solutions, tools and resources. Click here to know more about AAP.
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